Vinyl Images: Rethinking B2B Communication

About The Project

Vinyl Images provides graphics for fleet managers and automotive retailers via a network of certified installers. I don’t need to tell you that this industry can be a little stuffy. I wrote this script with snarkier tone to make their complicated industry language more entertaining in an effort to help them stand out from the herd.

Because John is nationally recognized as an application and imaging specialist, I asked if he would be willing to stand in as the lead. He obliged.